We have spent years studying the best ways to drive growth in businesses, non-profits, and movements. Here is an overview of what we have learned.
This year I read 100+ books, mostly focused on business, startups, psychology, and biographies of historical leaders. Most of the books I read were great, some were barely worth my time, and a small number of them changed the way I think.
We have had the honor of working with some awesome startups at different stages in their lifecycle. We've worked with clients that were pre-seed, post-seed, Series A, and self-funded.
In order to reduce the burden of fundraising, we find that nonprofits need to be just as effective as businesses in how they present their organization to "investors."
We help small businesses understand what makes them unique and how to leverage that to increase what customers are willing to pay and stimulate referrals.
Most companies have simple things they could do that would unlock value for their business and the people they serve.
This ten-question audit will help you figure out if your brand communication is costing you money.